Blog category

Business & Marketing

Name: ALPHA Strategy Media Inc. (Courtenay Office) — by appointment only
Address: 2760 Cliffe Avenue, Unit 3, Courtenay, BC, V9N 2L8, CA

Focused articles on business & marketing for business owners who want clear, practical guidance without unnecessary technical jargon.

Business team discussing website service structure and planning around a meeting table

Why Every Core Service Needs Its Own Page

A clear website structure gives each core service room to explain who it helps, what is included, when it is the right fit, and what the next step should be.

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Business & MarketingMar 19, 2026

A Day in the Life of a WordPress Update: Why Small Changes Take Real Planning

A single WordPress update can look simple on the surface. Behind the scenes, it involves backups, compatibility checks, staging tests, and careful seq

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Business & MarketingMar 9, 2026

Local vs regional service pages: how to talk about location accurately

A practical guide to writing clear location-based service content without creating dozens of thin pages. Learn how to balance local detail with region

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Business & MarketingFeb 23, 2026

SEO, AEO, GEO: plain language definitions for business owners

SEO, AEO, and GEO are often used together, but they are not the same thing. This guide explains each term in plain language, what has actually changed

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Business & MarketingFeb 9, 2026

10 Website Myths We Hear From Business Owners, and What Is Actually True

Many common beliefs about business websites sound reasonable but lead to poor decisions over time. This article walks through ten myths we regularly h

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Business & MarketingFeb 4, 2026

What Local Customers Search For When They Need Web Help on Vancouver Island

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Business & MarketingJan 12, 2026

When Is It Time to Redesign Your Small Business Website?

If your website looks like it hasn’t changed since 2015—or it’s frustrating to use on a phone—it may be quietly costing you leads, customers, and cred

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Business & MarketingJul 9, 2025

Syncing Data Between Applications: The Benefits for Your Business

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Business & MarketingJul 4, 2025

Security Threats: Why Size Does Not Protect You

When it comes to cybersecurity, many small and medium-sized business owners mistakenly believe they're too insignificant to attract hackers. Unfortun…

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